Founder Feature
“You called it what?” The product names that nearly destroyed businesses
As much as we humans hate to admit it, we’re pretty darn influenced by brands, and our emotional reaction (and subsequent attachment) to everything from the packaging, the name and the product itself, is something companies agonize over getting right. You only get one shot, after all.
The misfires of gun entrepreneurs (and what you can learn from them)
When it comes to running your own show, there are so many moving parts. It’s almost inevitable that at some point you’re going to drop the ball. But what about big-shot entrepreneurs? Yep, they make mistakes too!
International Women's Day: Celebrating the female change-makers
Let’s just clear up one small thing before we proceed: we definitely don’t need to wait for a special day on the global calendar to celebrate awesome women. As a business, F4S is all about celebrating the uniqueness of every individual, which means we are privileged to have met tonnes of incredible women in our own journey - we’d need a whole year of International Women’s Days if we had to wait to talk about them all!
How Emma and Kelly of Shop You are talking their way to success
It might come as a surprise, but 65% of startups fail due to co-founder conflict. That’s higher than the divorce rate in the United States.
Five fictional entrepreneurs we could all learn from
Sir Richard Branson. Steve Jobs. Warren Buffett. Arianna Huffington. They're all wildly successful entrepreneurs, and they're also very much real people to draw inspiration from as you navigate your own business path.
Can AI help us dress for success? (Shop) You betcha!
Between Siri, Google Assistant, Bixby and Alexa, we humans sure are accumulating a lot of friends with artificial intelligence. It’s safe to say we’ve embraced the idea of AI in some aspects of our life, especially when the payoff is convenience.
8 turning points that created successful businesses
A-ha moment, breakthrough, pivot: whatever you want to call it, many entrepreneurs can point to an event or realization that shaped their business for the better. Some persevere for years before making it big. In celebration of their strength and tenacity, here are the moments where eight successful entrepreneurs called upon their skills and powerful mindset to shape their journeys (and how you can do it, too):
8 incredible entrepreneurs you must start watching right now
The great thing about all these fantastic startups popping up all over the world (you know, apart from their general world-changing innovation) is that the genius entrepreneurs driving them often have a stellar online presence.
5 weird startups (that are kicking ass)
It’s fair to say that we are in something of an ‘entreprenaissance’ at present; the blistering speed of innovative tech and relatively low cost to launch ideas out in the wild is birthing some incredible companies around the world.
4 tech startups that are changing the world (in all the right ways)
The tech industry, unsurprisingly, continues to go absolutely gangbusters. Just a quick scan of the daily news and business blogs with your morning coffee each day would give you an indication that the world is on a perpetual, sustained leap forward in what we can achieve with technology. And startups are taking full advantage and innovating at cracking speed.